Your privacy is important to 777sb. This Privacy Policy explains what personal data we collect, why we collect it, how it is processed and stored, who it may be shared with, and what rights you have over your own information as a user of the https://777sb.cam platform.
We collect only the data necessary to operate your Account — identity details for KYC, contact information for communication, transaction data for financial processing and behavioural data for platform improvement and security.
Your data is used exclusively for Account management, identity verification, fraud prevention, regulatory compliance, customer support and — where you have consented — to send you relevant promotional communications.
We do not sell your personal data. We share it only with carefully selected service providers (payment processors, KYC verification services, IT infrastructure), legal authorities where required by law, and no one else.
Industry-standard SSL/TLS encryption secures all data in transit. Access controls, firewalls and regular security audits protect stored data. Only authorised personnel may access your personal information.
Subject to applicable law, you have the right to access, correct, delete or restrict the processing of your personal data. You may also withdraw consent for marketing communications at any time.
We retain personal data only as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law — including AML record-keeping obligations. When no longer needed, data is securely deleted or anonymised.
This Privacy Policy ("Policy") describes how 777sb ("we", "us", "our"), operating the platform at https://777sb.cam ("Platform"), collects, uses, stores, shares and protects personal data relating to individuals who visit, register with or use the Platform ("you", "your", "User").
By accessing the Platform or creating an Account, you acknowledge that you have read and understood this Policy. If you do not agree with any part of this Policy, you should not use the Platform.
This Policy should be read in conjunction with our Terms & Conditions, which govern the overall relationship between you and 777sb, and our Responsible Gambling page, which describes additional protections available to users.
Note for Pakistan Users: Pakistan's data protection landscape continues to evolve. While 777sb is committed to applying internationally recognised data protection principles, this Policy does not constitute legal advice regarding Pakistan-specific data protection laws. Users are encouraged to seek independent legal guidance on their rights under applicable Pakistani law.
The following definitions apply throughout this Policy:
We collect the minimum data necessary to deliver our services and meet our legal obligations. The categories of data we collect are set out below:
| Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC / passport number, nationality | KYC verification, age confirmation, fraud prevention |
| Contact Data | Email address, phone number, residential address | Account communication, support, regulatory notices |
| Financial Data | Payment method details, transaction history, deposit and withdrawal records | Payment processing, AML compliance, dispute resolution |
| Technical Data | IP address, browser type, device identifiers, operating system | Security monitoring, fraud detection, platform optimisation |
| Usage Data | Pages visited, games played, betting history, session duration | Responsible gambling monitoring, product improvement |
| Communication Data | Support chat logs, email correspondence, feedback submissions | Service delivery, complaint handling, quality assurance |
| Marketing Preferences | Opt-in / opt-out status for promotional communications | Sending promotions only where consent has been given |
Pakistan Payment Context: Where payment channels familiar to Pakistani users are involved — such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank or Bank Alfalah — transaction data processed through those channels may be subject to those providers' own privacy policies. These providers are referenced for context only; none of them are affiliated with or endorse 777sb unless independently and expressly confirmed.
We collect Personal Data through the following means:
Where internationally recognised data protection principles apply, we rely on one or more of the following legal bases for Processing your Personal Data:
777sb uses your Personal Data for the following purposes:
We do not use your Personal Data for automated decision-making or profiling that produces significant legal effects on you, unless we have a lawful basis to do so and we have informed you accordingly.
777sb does not sell your Personal Data to any third party. We may share your data only in the following limited circumstances:
All third parties with whom we share data are contractually required to maintain appropriate security standards and to use your data only for the specific purpose for which it was shared.
The Platform uses cookies and similar tracking technologies to deliver its services, remember your preferences and understand how users interact with the site. The categories of cookies we use are:
You may control non-essential cookies through your browser settings or our on-site cookie preference panel where available. Note that disabling certain cookies may affect the functionality of the Platform. We do not use third-party advertising cookies to serve targeted advertising on behalf of external advertisers.
We retain Personal Data only for as long as is necessary to fulfil the purpose for which it was collected, or as required by applicable law. Key retention guidelines include:
Upon expiry of the applicable retention period, Personal Data is either securely deleted or irreversibly anonymised. Where data has been anonymised, it is no longer considered Personal Data and may be retained for statistical or research purposes.
777sb implements a layered security programme designed to protect your Personal Data against unauthorised access, disclosure, alteration and destruction. Our security measures include:
While we apply rigorous security measures, no system can guarantee absolute security. In the event of a data breach that is likely to result in material risk to your rights, we will notify you and any relevant regulatory authorities as required by applicable law and within applicable timeframes.
Your Responsibility: You are responsible for keeping your Account login credentials confidential. Do not share your password with anyone. If you suspect your Account has been accessed without authorisation, contact us immediately at [email protected].
Subject to applicable law, you may have the following rights in relation to your Personal Data. To exercise any of these rights, contact us at [email protected]. We will respond within a reasonable period and in any event within the timeframe required by applicable law.
Request a copy of the Personal Data we hold about you and information about how it is Processed.
Request correction of inaccurate or incomplete Personal Data held about you.
Request deletion of your Personal Data where there is no overriding lawful basis for us to retain it.
Request that we limit how we use your Personal Data while a dispute or query is being resolved.
Where technically feasible, receive your data in a structured, machine-readable format to transfer to another provider.
Object to Processing based on legitimate interests, including the right to opt out of marketing communications at any time.
Please note that some of these rights are subject to limitations — for example, we may be unable to delete data that we are legally required to retain for AML or KYC compliance purposes. We will always explain the basis for any limitation when responding to your request.
As an online platform, 777sb may engage service providers whose infrastructure is located in jurisdictions outside Pakistan. Where Personal Data is transferred to a country that may not have equivalent data protection standards, we take steps to ensure appropriate safeguards are in place, including:
By using the Platform, you acknowledge that your Personal Data may be transferred, stored and Processed in countries other than Pakistan, subject to the protections described above.
The Platform is strictly intended for adults aged 18 or over (or the higher minimum required by the relevant jurisdiction). We do not knowingly collect Personal Data from individuals under the minimum required age.
If we become aware that we have inadvertently collected Personal Data from an individual who is under the minimum age, we will take immediate steps to delete that data, close the associated Account and, where applicable, refund any deposits made. Winnings accrued by an underage user will be voided.
If you are a parent or guardian and believe your child has registered on the Platform, please contact us immediately at [email protected].
The Platform may, from time to time, contain references to or information about third-party services, including payment providers. 777sb is not responsible for the privacy practices of any third-party service, and this Policy applies only to data Processed by 777sb.
References to payment channels familiar to Pakistani users — such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank or Bank Alfalah — are provided for informational context only. These providers have their own privacy policies governing data they collect when you interact with their own services. 777sb does not control and is not responsible for the data practices of any such third-party provider.
777sb reserves the right to update or amend this Privacy Policy at any time. Where changes are material, we will notify you by email to your registered address or by a prominent notice displayed on the Platform before the changes take effect.
Your continued use of the Platform following the effective date of any revised Policy constitutes your acknowledgement of those changes. The current version of this Policy is always accessible at https://777sb.cam/privacy-policy. The "Last Reviewed" date at the top of this page indicates when the Policy was most recently updated.
If you have any questions, concerns or requests regarding this Privacy Policy or the way in which 777sb Processes your Personal Data, please contact our team:
For responsible gambling concerns, deposit limits or self-exclusion requests, please visit our Responsible Gambling page. For general Terms & Conditions queries, please refer to our Terms & Conditions page.
Data Subject Requests: To exercise your rights under Section 11 of this Policy — including access, rectification, erasure or portability requests — please email us with "Data Request" in the subject line and include your full name and registered Account email address. We will verify your identity before processing the request.
If anything in this Privacy Policy is unclear, or you wish to exercise your data rights, our support team is available around the clock. You can also explore our full FAQ or return to the 777sb homepage.